StartupBlink
Looking for a different company? Search the corporate index.

Sonae Startup Programs & Corporate Open Innovation Analysis Ecommerce & Retail · Retail

Sonae is one of the biggest private employer in Portugal, with about 40,000 staff. With each employee having had different training and career paths, all of them are treated as individual cases. This approach is immediately evident in the care taken by the company to select and integrate new staff, a process which seeks to match the personal and professional profiles each employee with the specific demands of the tasks to perform. They genuinely believe that people are at the heart of their success; that their skills are intimately linked to results; that the human factor is the key factor. They are a people company that deal with people every day. Their final goal is always customer satisfaction. The HR policy follows the strategy of the business, its demands, pace and ambitions. It contributes actively towards the company’s mission of sustainably creating value.
sonae.pt Maia, Portugal Founded Available with StartupBlink Pro

In StartupBlink's Corporate Startup Activity Index, Sonae ranks #78 globally and #1 in Portugal. It ranks #7 in the Ecommerce & Retail industry and #3 in the Retail subindustry.

Global
Corporate Startup Activity Index
#78
Industry
Ecommerce & Retail
#7
Subindustry
Retail
#3
National · Portugal
Corporate Startup Activity Index
#1
More Ranked Corporates
Key metrics

Sonae Startup Activity Metrics

Sonae has supported 87 startups through programs and investments, with those companies raising a combined $4.7 billion over the last ten years. The company currently operates 3 active startup programs.

Overview

Explore Sonae's investments, startup programs, and corporate open innovation activity

Sonae has deployed more than $149 million in startup investments through Bright Pixel (formerly Sonae IM) and partnership programs, strengthening its position as one of the leading innovation-driven corporations globally.

The company currently runs 3 active startup programs supporting 87 startups worldwide across industries such as Ecommerce & Retail, Fintech, Foodtech, and Hardware & IoT. Its venture arm Bright Pixel (formerly Sonae IM) has invested in over 77 startups since it was founded in 2015.

The corporate-innovation activity is concentrated in Software & Data, Hardware & IoT, and Ecommerce & Retail, categories where Sonae's scale provides outsized leverage to early-stage startups.

Activity breakdown

Where Sonae-associated startups operate

Sector, HQ-city and program-location breakdowns for the startups associated with Sonae. Unlock the full breakdown with StartupBlink Pro.

Pro

Unlock the full activity breakdown

Sector, HQ-city, and program-location breakdowns for all 87 startups associated with Sonae are part of StartupBlink Pro.

Upgrade to Pro
Programs & CVC

Sonae Startup Programs and Corporate Venture Capital initiatives

Sonae engages startups through 3 active programs, supporting 87 startups in total based on our database.

Bright Pixel (formerly Sonae IM)
Bright Pixel (formerly Sonae IM)
Corporate Venture / Investment · est. 2015
Investment Program
Former Sonae IM, Bright Pixel Capital is a venture capital company with a global aim, financially driven and oriented to make businesses prosper. We have the power of transformational change
BP
Bright Pixel Capital (formerly Sonae IM)
Corporate Venture / Investment
Investment Program
74 startups
S—
Sonae — Corporate Self
Corporate Venture / Investment
Investment Program
3 startups
Run a program at Sonae? Get your initiative featured on this dashboard with full StartupBlink visibility.
List of Startups

Top startups associated with Sonae

Sonae's top 5 associated startups have raised 63% of the $4.7 billion raised in the last ten years across all 87 associated startups, led by OutSystems at $1.1 billion. Sonae is associated with 85 active startups and 2 exits. Bright Pixel (formerly Sonae IM) supports the largest number of startups, with 77 associated startups.

Disclaimer: This is based on general open web search and prone to mistakes.

Search & filtering are a Pro featureUnlock with Pro
Startups associated with Sonae
StartupSB ScoreIndustryHQ cityLink Type to CorporationLinked via
OutSystemsOutSystemsSB 640Software & DataLisbonProgram InvestmentBright Pixel Capital (formerly Sonae IM)
Arctic WolfArctic WolfSB 633Software & DataEden PrairieProgram InvestmentBright Pixel (formerly Sonae IM)
JscramblerJscramblerSB 590Software & DataPortoProgram InvestmentBright Pixel (formerly Sonae IM)
Showing 3 of 87 startupsExport to CSV →Pro

Are you Sonae? Claim this dashboard.

Take ownership to keep this page accurate. Partner with StartupBlink to showcase your innovation activity to 1M+ startup ecosystem stakeholders.

Corporate Startup Activity Index · 2025

Global Corporate Open Innovation Rankings

Explore the top 372 corporations in StartupBlink's Corporate Startup Activity Index. Sonae ranks #78 globally and #1 in Portugal. It accounts for 3.7% of the measured corporate startup activity in the Ecommerce & Retail industry and 60% of the activity generated by corporations in Portugal. Unlock more granular data on each corporation with StartupBlink Pro.

Download the 2025 Report