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Northwestern Mutual Startup Programs & Corporate Open Innovation Analysis Fintech · Insurance

Northwestern Mutual has been helping people and businesses achieve financial security for more than 160 years. Through a holistic planning approach, Northwestern Mutual combines the expertise of its financial professionals with a personalized digital experience and industry-leading products to help its clients plan for what's most important. Northwestern Mutual delivers financial security to millions with life, disability income and long-term care insurance, annuities, and brokerage and advisory services. The company manages billion of dollars of investments owned by its clients and held or managed through its wealth management and investment services businesses. Northwestern Mutual is the marketing name for The Northwestern Mutual Life Insurance Company (NM), Milwaukee, WI (life and disability insurance, annuities, and life insurance with long-term care benefits) and its subsidiaries. Subsidiaries include Northwestern Mutual Investment Services, LLC (NMIS) (securities), broker-dealer, registered investment adviser, member FINRA and SIPC; the Northwestern Mutual Wealth Management Company® (NMWMC) (fiduciary and fee-based financial planning services), federal savings bank; and Northwestern Long Term Care Insurance Company (NLTC) (long-term care insurance).
northwesternmutual.com Milwaukee, United States Founded Available with StartupBlink Pro

In StartupBlink's Corporate Startup Activity Index, Northwestern Mutual ranks #77 globally and #33 in the United States. It ranks #13 in the Fintech industry and #3 in the Insurance subindustry.

Global
Corporate Startup Activity Index
#77
Industry
Fintech
#13
Subindustry
Insurance
#3
National · United States
Corporate Startup Activity Index
#33
More Ranked Corporates
Key metrics

Northwestern Mutual Startup Activity Metrics

Northwestern Mutual has supported 59 startups through programs and investments, with those companies raising a combined $5 billion over the last ten years. The company currently operates 3 active startup programs.

Overview

Explore Northwestern Mutual's investments, startup programs, and corporate open innovation activity

Northwestern Mutual has deployed more than $189 million in startup investments through Northwestern Mutual Future Ventures and partnership programs, strengthening its position as one of the leading innovation-driven corporations globally.

The company currently runs 3 active startup programs supporting 59 startups worldwide across industries such as Ecommerce & Retail, Edtech, Fintech, and Healthtech. Its venture arm Northwestern Mutual Future Ventures has invested in over 40 startups since it was founded in 2017.

The corporate-innovation activity is concentrated in Fintech, Software & Data, and Healthtech, categories where Northwestern Mutual's scale provides outsized leverage to early-stage startups.

Activity breakdown

Where Northwestern Mutual-associated startups operate

Sector, HQ-city and program-location breakdowns for the startups associated with Northwestern Mutual. Unlock the full breakdown with StartupBlink Pro.

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Programs & CVC

Northwestern Mutual Startup Programs and Corporate Venture Capital initiatives

Northwestern Mutual engages startups through 3 active programs, supporting 59 startups in total based on our database.

Cream City Venture Capital
Cream City Venture Capital
Corporate Venture / Investment · est. 2017
Investment Program
For 160+years, Northwestern Mutual has been proud to call Milwaukee and Southeastern Wisconsin home. Now more than ever, we believe it’s the best time to live and work here. That’s why they’r
NM
Northwestern Mutual — Corporate Self
Corporate Venture / Investment
Investment Program
NM
Northwestern Mutual — Corporate Self
Corporate Venture / Investment
Investment Program
15 startups
Northwestern Mutual Future Ventures
Northwestern Mutual Future Ventures
Corporate Venture / Investment · est. 2017
Investment Program
Northwestern Mutual Future Ventures is an investment firm that provides life insurance services. Northwestern Mutual has a 160-year-old track record of industry-leading financial strength, cl
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List of Startups

Top startups associated with Northwestern Mutual

Northwestern Mutual's top 5 associated startups have raised 68% of the $5 billion raised in the last ten years across all 59 associated startups, led by Chime at $2.3 billion. Northwestern Mutual is associated with 57 active startups and 2 exits. Northwestern Mutual Future Ventures supports the largest number of startups, with 40 associated startups.

Disclaimer: This is based on general open web search and prone to mistakes.

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Startups associated with Northwestern Mutual
StartupSB ScoreIndustryHQ cityLink Type to CorporationLinked via
ChimeChimeSB 818FintechSan FranciscoProgram InvestmentNorthwestern Mutual Future Ventures
TrainlineTrainlineSB 752Ecommerce & RetailLondonProgram InvestmentNorthwestern Mutual Future Ventures
VestwellVestwellSB 603Software & DataNew YorkDirect InvestmentNorthwestern Mutual — Corporate Self
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Corporate Startup Activity Index · 2025

Global Corporate Open Innovation Rankings

Explore the top 372 corporations in StartupBlink's Corporate Startup Activity Index. Northwestern Mutual ranks #77 globally and #33 in the United States. It accounts for 1.7% of the measured corporate startup activity in the Fintech industry and 0.4% of the activity generated by corporations in the United States. Unlock more granular data on each corporation with StartupBlink Pro.

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