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15 Top startups in Sonoma for July 2026

We rank Arrow & Branch, invino and Daylight Wine & Spirits in Sonoma along with 12 other startups based on an algorithm that scores startups based on total investment, employee count, and quarterly website traffic. Sonoma is part of San Francisco Bay startup ecosystem which ranks #1 globally and #1 in North America.

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Best Startups in Sonoma for 2026

2nd
invino logo
invinoSB Score: 341

invino is the original online private sale site dedicated exclusively to the wine vertical. Members enjoy access to a highly curated selection of wines, from artisan producers to well-known brands, sourced at the best price online: generally between 30% and 80% below suggested retail. Developed by wine-industry entrepreneurs Tony and Danielle Westfall, with offices in Sonoma and San Francisco, invino targets a lifestyle demographic: consumers who embrace wine as a lifestyle, not only a special-occasion luxury. The company is modeled after similar e-commerce businesses in the fashion and home-decorating categories. Consumers must apply for free membership at invino.com to obtain access to invino’s offerings. New products are posted daily across a range of wine-related categories; all offers are time- and inventory-limited. invino Members receive a $20 online credit if they refer someone who makes a purchase. The wide network of industry contacts the Westfalls have nurtured through many years in the wine business affords them the opportunity to work with producers from Sonoma to Rioja. All selections are made by a Panel of experts that includes founder Tony Westfall, a longtime collector who has honed his palate tasting alongside some of the best-known winemakers and sommeliers in California. The Panel personally tastes hundreds of wines, ultimately choosing only a small percentage to feature on the site. invino also offers competitive shipping rates, including $10 ground shipping on orders of $50 or more to anywhere the company ships in the US (only to states where wine shipments are legal), excluding charges for special/refrigerated packaging on warm-weather shipping. invino is the flagship company of the husband-and-wife team’s Good Company Wines portfolio. To sign up, visit: https://www.invino.com/signup

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Website
www.invino.com
Employee range
11 – 50
Web Traffic (Monthly)
Funding amount
$3.2M
National Rank(United States)
Regional Rank(North America)
Global Rank(Worldwide)
3rd
Daylight Wine & Spirits logo

Daylight Wine & Spirits, founded by Bill Kerr, offers a unique selection of craft beverages that blend traditional methods with innovative techniques. Their products are a perfect fusion of old-world charm and modern taste, curated for those seeking a truly exceptional drinking experience.

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Website
www.daylightwineandspirits.com
Employee range
1 – 10
Web Traffic (Monthly)
Funding amount
$1.5M
National Rank(United States)
Regional Rank(North America)
Global Rank(Worldwide)
4th
SmashMallow logo
SmashMallowSB Score: 264

SmashMallow is a premium snacking marshmallow made with organic cane sugar and natural ingredients. SmashMallow is a sweet pick-me-up for every-day, anytime-of-day, and it allows a guilt-free indulgence at around 80 calories and less than 1 gram of fat on average per serving. SmashMallow provides consumers an opportunity to enjoy sweet-tooth satisfaction and are the perfect any-time-of-day treats.

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Website
smashmallow.com
Employee range
1 – 10
Web Traffic (Monthly)
Funding amount
$10M
National Rank(United States)
Regional Rank(North America)
Global Rank(Worldwide)
5th
Wavio logo
WavioSB Score: 250

Wavio develops intelligent sound recognition development toolkits for developers to enhance the functionality and user experience of smart home devices, voice assistants, interactive products, and robotics. It enables developers to deploy install-and-run sound recognition software, capitalizing on proprietary audio signal processing algorithms through an intuitive development console. The Wavio sound assistant software can detect the relative source and type of real-time sounds via a sound recognizing assistant installed on a microphone hardware through command line interface tools (CLI).

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Website
www.wavio.ai
Employee range
1 – 10
Web Traffic (Monthly)
Funding amount
$1.2M
National Rank(United States)
Regional Rank(North America)
Global Rank(Worldwide)
6th
LEVELsleep logo
LEVELsleepSB Score: 221

A better mattress for better sleepLEVELsleep is a company passionate about helping people sleep better so they can live and perform better. We're leveraging our patented TriSupport technology, a unique, three-in one sleep surface that is soft where you want it and firm where you need it. The design works with the natural contours of the body creating optimal spinal alignment and uniform low pressure. This transformative design has been proven to improve sleep via independent clinical research led by renowned and board certified sleep researchers.

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Website
www.levelsleep.com
Employee range
1 – 10
Web Traffic (Monthly)
Funding amount
$1.2M
National Rank(United States)
Regional Rank(North America)
Global Rank(Worldwide)
7th
HipMaps logo
HipMapsSB Score: 111

HipMaps designs custom maps for various events such as conferences, business events, weddings, vacation rentals, B&Bs, wineries, and retreats. The company offers an innovative app that allows users to share personalized recommendations on where to eat, drink, and play. The app provides an interactive experience, helping guests navigate and enjoy local attractions and event details seamlessly.

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Website
hipmaps.com
Employee range
1 – 10
Web Traffic (Monthly)
Funding amount
National Rank(United States)
Regional Rank(North America)
Global Rank(Worldwide)
8th
Epicurate logo
EpicurateSB Score: 89

Epicurate is the leading independent technology platform for providing curated in-home experiences, serving over 12,000 luxury vacation rental homes. Leveraging integrations with national providers like Soothe and Noshable, as well as leading property management systems like Streamline, Guesty, and Track, Epicurate empowers hosts to discover, book, and manage fully-branded, curated experiences with providers they trust. Epicurate’s platform fits seamlessly with any business serving the luxury in-home services market.

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Website
epicurate.vip
Employee range
1 – 10
Web Traffic (Monthly)
Funding amount
National Rank(United States)
Regional Rank(North America)
Global Rank(Worldwide)
9th
The Wine Foundry logo
The Wine FoundrySB Score: 60

The Wine Foundry provides a one–stop shop for custom wine production offering a full range of services for wine enthusiasts, vineyard owners, and entrepreneurs, including everything from fruit sourcing to label design and e-commerce solutions for direct to consumer sales.

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Website
thewinefoundry.com
Employee range
1 – 10
Web Traffic (Monthly)
Funding amount
National Rank(United States)
Regional Rank(North America)
Global Rank(Worldwide)

Total amount:9

Most Funded Startups in Sonoma for 2026

The top three most funded startups in Sonoma have raised total funding of more than USD 21.2M. SmashMallow has 0.29% more funding than Arrow & Branch.
1st
SmashMallow logo
SmashMallowSB Score: 264

SmashMallow is a premium snacking marshmallow made with organic cane sugar and natural ingredients. SmashMallow is a sweet pick-me-up for every-day, anytime-of-day, and it allows a guilt-free indulgence at around 80 calories and less than 1 gram of fat on average per serving. SmashMallow provides consumers an opportunity to enjoy sweet-tooth satisfaction and are the perfect any-time-of-day treats.

View Full Page
Website
smashmallow.com
Employee range
1 – 10
Web Traffic (Monthly)
Funding amount
$10M
National Rank(United States)
Regional Rank(North America)
Global Rank(Worldwide)
3rd
invino logo
invinoSB Score: 341

invino is the original online private sale site dedicated exclusively to the wine vertical. Members enjoy access to a highly curated selection of wines, from artisan producers to well-known brands, sourced at the best price online: generally between 30% and 80% below suggested retail. Developed by wine-industry entrepreneurs Tony and Danielle Westfall, with offices in Sonoma and San Francisco, invino targets a lifestyle demographic: consumers who embrace wine as a lifestyle, not only a special-occasion luxury. The company is modeled after similar e-commerce businesses in the fashion and home-decorating categories. Consumers must apply for free membership at invino.com to obtain access to invino’s offerings. New products are posted daily across a range of wine-related categories; all offers are time- and inventory-limited. invino Members receive a $20 online credit if they refer someone who makes a purchase. The wide network of industry contacts the Westfalls have nurtured through many years in the wine business affords them the opportunity to work with producers from Sonoma to Rioja. All selections are made by a Panel of experts that includes founder Tony Westfall, a longtime collector who has honed his palate tasting alongside some of the best-known winemakers and sommeliers in California. The Panel personally tastes hundreds of wines, ultimately choosing only a small percentage to feature on the site. invino also offers competitive shipping rates, including $10 ground shipping on orders of $50 or more to anywhere the company ships in the US (only to states where wine shipments are legal), excluding charges for special/refrigerated packaging on warm-weather shipping. invino is the flagship company of the husband-and-wife team’s Good Company Wines portfolio. To sign up, visit: https://www.invino.com/signup

View Full Page
Website
www.invino.com
Employee range
11 – 50
Web Traffic (Monthly)
Funding amount
$3.2M
National Rank(United States)
Regional Rank(North America)
Global Rank(Worldwide)

Total amount:9

Top Hiring Startups in Sonoma by Employee Number

The top three hiring startups in Sonoma have an median employee size that is between [1-10]
1st
invino logo
invinoSB Score: 341

invino is the original online private sale site dedicated exclusively to the wine vertical. Members enjoy access to a highly curated selection of wines, from artisan producers to well-known brands, sourced at the best price online: generally between 30% and 80% below suggested retail. Developed by wine-industry entrepreneurs Tony and Danielle Westfall, with offices in Sonoma and San Francisco, invino targets a lifestyle demographic: consumers who embrace wine as a lifestyle, not only a special-occasion luxury. The company is modeled after similar e-commerce businesses in the fashion and home-decorating categories. Consumers must apply for free membership at invino.com to obtain access to invino’s offerings. New products are posted daily across a range of wine-related categories; all offers are time- and inventory-limited. invino Members receive a $20 online credit if they refer someone who makes a purchase. The wide network of industry contacts the Westfalls have nurtured through many years in the wine business affords them the opportunity to work with producers from Sonoma to Rioja. All selections are made by a Panel of experts that includes founder Tony Westfall, a longtime collector who has honed his palate tasting alongside some of the best-known winemakers and sommeliers in California. The Panel personally tastes hundreds of wines, ultimately choosing only a small percentage to feature on the site. invino also offers competitive shipping rates, including $10 ground shipping on orders of $50 or more to anywhere the company ships in the US (only to states where wine shipments are legal), excluding charges for special/refrigerated packaging on warm-weather shipping. invino is the flagship company of the husband-and-wife team’s Good Company Wines portfolio. To sign up, visit: https://www.invino.com/signup

View Full Page
Website
www.invino.com
Employee range
11 – 50
Web Traffic (Monthly)
Funding amount
$3.2M
National Rank(United States)
Regional Rank(North America)
Global Rank(Worldwide)
3rd
Daylight Wine & Spirits logo

Daylight Wine & Spirits, founded by Bill Kerr, offers a unique selection of craft beverages that blend traditional methods with innovative techniques. Their products are a perfect fusion of old-world charm and modern taste, curated for those seeking a truly exceptional drinking experience.

View Full Page
Website
www.daylightwineandspirits.com
Employee range
1 – 10
Web Traffic (Monthly)
Funding amount
$1.5M
National Rank(United States)
Regional Rank(North America)
Global Rank(Worldwide)
4th
SmashMallow logo
SmashMallowSB Score: 264

SmashMallow is a premium snacking marshmallow made with organic cane sugar and natural ingredients. SmashMallow is a sweet pick-me-up for every-day, anytime-of-day, and it allows a guilt-free indulgence at around 80 calories and less than 1 gram of fat on average per serving. SmashMallow provides consumers an opportunity to enjoy sweet-tooth satisfaction and are the perfect any-time-of-day treats.

View Full Page
Website
smashmallow.com
Employee range
1 – 10
Web Traffic (Monthly)
Funding amount
$10M
National Rank(United States)
Regional Rank(North America)
Global Rank(Worldwide)

Total amount:15

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2026 National Rank CityGlobal RankTotal Score & National ShareAnnual Growth

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