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Sony Group Startup Programs & Corporate Open Innovation Analysis Social & Leisure · Entertainment

Sony develops and manufactures audio, video, communications, and information technology products for the consumer and professional markets. Sony is a mix of consumer electronics and various well-known brand names, such as Walkman in portable audio players, Vaio in PCs, Xperia in smartphones, Cybershot and Alpha in digital cameras, and PlayStation in video game consoles. Sony has seven main business segments, operating electronic appliances, games, devices and semiconductors, entertainment content, and financial services.
sony.net Tokyo, Japan Founded Available with StartupBlink Pro

In StartupBlink's Corporate Startup Activity Index, Sony Group ranks #19 globally and #1 in Japan. It ranks #7 in the Social & Leisure industry and #3 in the Entertainment subindustry.

Global
Corporate Startup Activity Index
#19
Industry
Social & Leisure
#7
Subindustry
Entertainment
#3
National · Japan
Corporate Startup Activity Index
#1
More Ranked Corporates
Key metrics

Sony Group Startup Activity Metrics

Sony Group has supported 199 startups through programs and investments, with those companies raising a combined $30.9 billion over the last ten years. The company currently operates 6 active startup programs.

Overview

Explore Sony Group's investments, startup programs, and corporate open innovation activity

Sony Group has deployed more than $525 million in startup investments through Sony Innovation Fund and partnership programs, strengthening its position as one of the leading innovation-driven corporations globally.

The company currently runs 6 active startup programs supporting 199 startups worldwide across industries such as Ecommerce & Retail, Edtech, Energy & Environment, and Fintech. Its venture arm Sony Innovation Fund has invested in over 202 startups since it was founded in 2016.

The corporate-innovation activity is concentrated in Software & Data, Hardware & IoT, and Social & Leisure, categories where Sony Group's scale provides outsized leverage to early-stage startups.

Activity breakdown

Where Sony Group-associated startups operate

Sector, HQ-city and program-location breakdowns for the startups associated with Sony Group. Unlock the full breakdown with StartupBlink Pro.

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Sector, HQ-city, and program-location breakdowns for all 199 startups associated with Sony Group are part of StartupBlink Pro.

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Programs & CVC

Sony Group Startup Programs and Corporate Venture Capital initiatives

Sony Group engages startups through 6 active programs, supporting 199 startups in total based on our database.

Sony Acceleration Platform (SSAP)
Sony Acceleration Platform (SSAP)
Cohort Program · est. 2016
Cohort Program
Sony Startup Acceleration Program invests in early-stage startups. In the Sony Startup Acceleration Program, startup owners will receive extensive business support that will challenge them, h
SA
Sony AITRIOS Innovation Challenge (Edge AI Challenge)
Startup Activation · est. 2024
Startup Activation Program
Edge-AI ideation and prototype challenge on Sony's AITRIOS platform, run with IIT Madras Pravartak; open to startups, entrepreneurs and academia, winners eligible for seed funding.
SG
Sony Group (direct investments)
Corporate Venture / Investment
Investment Program
25 startups
Sony Innovation Fund
Sony Innovation Fund
Corporate Venture / Investment · est. 2016
Investment Program
Sony Innovation Fund is the corporate venture capital arm of Sony that invests and engages in early-stage companies. Beyond investment, our mission is to provide resources such as access to t
SO
Sony Open Innovation Day
Ecosystem Activation
Ecosystem Activation Program
Annual open-innovation event convened by Sony Acceleration Platform; entrepreneurs, startups and corporate innovators meet at Sony HQ Shinagawa plus online stream.
SR
Sony Research Award Program
Startup Activation
Startup Activation Program
Open-innovation research funding program for universities and research institutes in the US, Canada, 17 European countries and India. Faculty Innovation and Focused Research awards.
SS
Sony Startup Acceleration Program (Sony Acceleration Platform)
Ecosystem Activation
Ecosystem Activation Program
SS
Sony Startup Acceleration Program (SSAP)
Cohort Program
Cohort Program
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List of Startups

Top startups associated with Sony Group

Sony Group's top 5 associated startups have raised 71% of the $30.9 billion raised in the last ten years across all 199 associated startups, led by Epic Games at $15.7 billion. Sony Group is associated with 194 active startups and 5 exits. Sony Innovation Fund supports the largest number of startups, with 202 associated startups.

Disclaimer: This is based on general open web search and prone to mistakes.

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Startups associated with Sony Group
StartupSB ScoreIndustryHQ cityLink Type to CorporationLinked via
DiscordDiscordSB 906Social & LeisureSan FranciscoDirect InvestmentSony Group (direct investments)
Epic GamesEpic GamesSB 905Social & LeisureCaryDirect InvestmentSony Group (direct investments)
BilibiliBilibiliSB 887Software & DataShanghaiDirect InvestmentSony Group (direct investments)
Showing 3 of 199 startupsExport to CSV →Pro

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Corporate Startup Activity Index · 2025

Global Corporate Open Innovation Rankings

Explore the top 372 corporations in StartupBlink's Corporate Startup Activity Index. Sony Group ranks #19 globally and #1 in Japan. It accounts for 2.8% of the measured corporate startup activity in the Social & Leisure industry and 17.1% of the activity generated by corporations in Japan. Unlock more granular data on each corporation with StartupBlink Pro.

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