Top Unicorn Startups in Sao Paulo for 2025

In Sao Paulo, we rank 15 unicorn startups based on an algorithm that considers factors such as total investment, quarterly employee count, and website traffic. Unicorns in Sao Paulo are falling behind the performance of their global counterparts.

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Top Unicorn Startups in Sao Paulo for 2025

SB Score:753

QuintoAndar is a platform that simplifies the rental of residential real estate for landlords and renters. With QuintoAndar, customers can work with a top-notch team that uses the best practices and best tools, be part of a high-impact project that will affect many people's lives, have autonomy to make decisions with no endless meetings, and work in an informal environment and horizontal hierarchy. Founded in February 2013 by Gabriel Braga and Andre Penha, it is headquartered in São Paulo in Brazil.

Industry:
Ecommerce & Retail
Subindustry:
Ecommerce

National Rank (Brazil)

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Regional Rank (South America)

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Global Rank (WorldWide)

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SB Score:750

iFood dominates food delivery in Latin America, providing a wide range of restaurant options and quick delivery service right to your door.

Industry:
Transportation
Subindustry:
Logistics

National Rank (Brazil)

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Regional Rank (South America)

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Global Rank (WorldWide)

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SB Score:694

Loggi is connecting Brazil, using technology to reinvent logistics with a fast, cost-efficient, and reliable network. It serves major e-commerce players, SMBs and individuals on their shipping needs. Loggi is unlocking the growth of the on-demand economy, supporting new commerce for Brazil’s large, young, urban population. The company was founded in 2013 and is based in São Paulo, Brazil.

Industry:
Hardware & IoT
Subindustry:
Internet of Everything

National Rank (Brazil)

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Regional Rank (South America)

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Global Rank (WorldWide)

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Total amount:15

Best Fintech Startups in Sao Paulo for 2025

Sao Paulo startups in the Fintech industry are overperforming their global industry peers. The top three Fintech unicorns in Sao Paulo have raised more than USD 1.94B, an amount that is higher than the global industry average.
SB Score:689

C6 Bank is a digital bank providing a wide range of banking services for individuals and small to midsize businesses. It offers a full-service experience with convenient online features, making banking easier and more accessible for its customers.

Industry:
Fintech
Subindustry:
Online Banking

National Rank (Brazil)

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Regional Rank (South America)

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Global Rank (WorldWide)

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2nd

Neon
SB Score:662

Neon, a top digital bank in Brazil, offers streamlined and user-friendly online banking services. Access your accounts, make transactions, and manage your finances with ease. Join Neon to experience hassle-free banking at your fingertips.

Industry:
Fintech
Subindustry:
Fintech-Other

National Rank (Brazil)

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Regional Rank (South America)

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Global Rank (WorldWide)

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SB Score:511

Introducing a cutting-edge merchant acquirer, revolutionizing payment processing for businesses. Simplify transactions, optimize revenue, and enhance customer experience with our innovative platform. Join the future of payments with seamless integration and advanced analytics.

Industry:
Fintech
Subindustry:
Payments

National Rank (Brazil)

0

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Regional Rank (South America)

0

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Global Rank (WorldWide)

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Total amount:6

Most Valuable Unicorns in Sao Paulo for 2025

The top three most valuable unicorns in Sao Paulo have raised total funding of more than USD 484M. Among the top three funded unicorns, the most popular industry, based on total funding, is Fintech.
SB Score:753

QuintoAndar is a platform that simplifies the rental of residential real estate for landlords and renters. With QuintoAndar, customers can work with a top-notch team that uses the best practices and best tools, be part of a high-impact project that will affect many people's lives, have autonomy to make decisions with no endless meetings, and work in an informal environment and horizontal hierarchy. Founded in February 2013 by Gabriel Braga and Andre Penha, it is headquartered in São Paulo in Brazil.

Industry:
Ecommerce & Retail
Subindustry:
Ecommerce

National Rank (Brazil)

0

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Regional Rank (South America)

0

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Global Rank (WorldWide)

0

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SB Score:689

C6 Bank is a digital bank providing a wide range of banking services for individuals and small to midsize businesses. It offers a full-service experience with convenient online features, making banking easier and more accessible for its customers.

Industry:
Fintech
Subindustry:
Online Banking

National Rank (Brazil)

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Regional Rank (South America)

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Global Rank (WorldWide)

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SB Score:673

Nuvemshop provides entrepreneurs and SMBs with the tools to set up, manage, and promote their online businesses easily from any device. With the suite of tools around payments, shipping, inventory management, and marketing provided by the company, owners are enabled to participate in the e-commerce market, ramp up their sales, reduce costs, and provide their end customers with a shopping experience. In 2011, co-founders Alejandro Alfonso, Santiago Sosa, Jose Abuchaem, Martin Palombo, and Alejandro Vazquez established Nuvemshop in 2011.

Industry:
Hardware & IoT
Subindustry:
Hardware

National Rank (Brazil)

0

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Regional Rank (South America)

0

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Global Rank (WorldWide)

0

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Total amount:15

Top Hiring Unicorns in Sao Paulo by Employee Number

The top three hiring unicorns in Sao Paulo have an average employee size that is larger than to the global average. Among these, the Transportation industry features the unicorn with the largest workforce.
SB Score:753

QuintoAndar is a platform that simplifies the rental of residential real estate for landlords and renters. With QuintoAndar, customers can work with a top-notch team that uses the best practices and best tools, be part of a high-impact project that will affect many people's lives, have autonomy to make decisions with no endless meetings, and work in an informal environment and horizontal hierarchy. Founded in February 2013 by Gabriel Braga and Andre Penha, it is headquartered in São Paulo in Brazil.

Industry:
Ecommerce & Retail
Subindustry:
Ecommerce

National Rank (Brazil)

0

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Regional Rank (South America)

0

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Global Rank (WorldWide)

0

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SB Score:750

iFood dominates food delivery in Latin America, providing a wide range of restaurant options and quick delivery service right to your door.

Industry:
Transportation
Subindustry:
Logistics

National Rank (Brazil)

0

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Regional Rank (South America)

0

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Global Rank (WorldWide)

0

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SB Score:694

Loggi is connecting Brazil, using technology to reinvent logistics with a fast, cost-efficient, and reliable network. It serves major e-commerce players, SMBs and individuals on their shipping needs. Loggi is unlocking the growth of the on-demand economy, supporting new commerce for Brazil’s large, young, urban population. The company was founded in 2013 and is based in São Paulo, Brazil.

Industry:
Hardware & IoT
Subindustry:
Internet of Everything

National Rank (Brazil)

0

View

Regional Rank (South America)

0

View

Global Rank (WorldWide)

0

Browse
View full page
SB Score:689

C6 Bank is a digital bank providing a wide range of banking services for individuals and small to midsize businesses. It offers a full-service experience with convenient online features, making banking easier and more accessible for its customers.

Industry:
Fintech
Subindustry:
Online Banking

National Rank (Brazil)

0

View

Regional Rank (South America)

0

View

Global Rank (WorldWide)

0

Browse
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Total amount:15

Explore the Startup Ecosystem of Sao Paulo

National Rank

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Regional Rank

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1st

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Global Rank

(WorldWide)

23rd

6

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Top Cities for Startups in Brazil - Ranked by StartupBlink

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2024 National Rank CityGlobal Rank
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Total Score

Access subscores for 1000 cities and 100 countries

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Quantity Score
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Quality Score
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Business Score
1st
0
23rd
-
6
36.653
00.00
00.00
00.00
2nd
0
137th
+
3
5.041
00.00
00.00
00.00
3rd
0
146th
-
1
4.458
00.00
00.00
00.00
4th
0
173rd
+
14
3.579
00.00
00.00
00.00
5th
0
213th
+
2
2.183
00.00
00.00
00.00
6th
0
283rd
+
13
1.452
00.00
00.00
00.00
7th
+
1
396th
+
67
0.848
00.00
00.00
00.00
8th
-
1
471st
-
19
0.555
00.00
00.00
00.00
9th
+
4
494th
+
88
0.500
00.00
00.00
00.00
10th
-
1
531st
-
44
0.429
00.00
00.00
00.00
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