Global Map > Startups > North America > Canada > Vancouver > Kiind
Kiind icon
Kiind allows users to send gift codes by email as gift offers. Givers are not charged until recipients confirm they want to use the gift. Kiind automatically purchases the gift code on behalf of the giver and delivers it to the recipient. Using Kiind for promotion, reward, or incentive campaigns reduces marketing costs. In 2013, $120 billion dollars was spent on gift cards. Anywhere from 10%-20% of pre-paid cards are never used. That is at least $10 billion dollars wasted last year. Current inventory includes top brands across the USA and Canada, including Amazon, iTunes, and GAP. Additionally, Kiind powers gift codes for merchants, avoiding the headache of a traditional prepaid gift card program. Prepaid gift cards sit as long term liability, and when converted to revenue, they are taxed or surrendered as unclaimed property.
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