Global Map > Startups > Eastern Europe > Russia > Saint Petersburg > Social DNA
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DNA.DO provides consumers personalized contextual offers based on their individual relationships with merchants, and enables SMB retailers to have a significantly higher return on their marketing budgets. We leverage the social graph, including the leading Russian social networks, to create a user's "Social DNA," and then determine contextual rewards at merchant locations in line with this psycho-social profile. We dramatically increase users' loyalty and influence and essentially act as an amplifier of the word-of-mouth effect, one of the oldest and most effective proven marketing methods in history.
Rankings by SemRush
National Ranking
in Russia
Regional Ranking
in Eastern Europe
Global Ranking
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