Founded by a small group of great minds in the back of a Paris cafe, Criteo rapidly became the global leader in digital performance advertising in a few short years. Driving this growth: tech superiority and data-rich customer insights, measurable ROI for our clients, and the ingenuity and spirit of our 1700+ employees worldwide. Unlike the vast majority of the market, we use a transparent cost-per-click model and we measure value purely on post-click sales. This demanding model is supported by ongoing, automated learning of each shopper wherever they are in mobile apps or online, along with your campaign’s performance against thousands of variations of dynamically-created ads. Our digital advertising solutions intelligently convert new customers and re-engage existing ones with the discovery of welcomed products.