There is a whole category of consumers who are under served. Those are consumers who plan their purchases. We help those consumers make purchases based on best time to buy a good or service instead of what is available today. When a supplier can meet the product and price these consumers are willing to pay, those consumers receive a discrete one time simple notification on the device of their choosing, all without revealing their details to suppliers. Consumers can choose to accept the suppliers offer, or wait for better offers.