Global Map > Startups > Western Europe > France > Bordeaux > Displayce
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Founded by Laure Malergue and Marie Gaestel, DISPLAYCE is the leading technological platform designed to optimise the buying, impact and quality of ad campaigns run on digital posters and billboards (DOOH). Using this programmatic platform, media agencies have access in just one click to France’s widest digital inventory, with over 38,000 digital screens, and can thus maximise the value of their advertisers’ campaigns in premium formats within targeted environments, to a mass audience. This artificial intelligence-based proprietary technology offers automated buying of screen space, strong ability to differentiate when targeting, campaign impact optimisation and a measurement of the quality of reach.
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