The product is an Ad network for mobile with few distinct features:
-Creative interactions for enhanced user engagement
-Gamification of ad feedback
-Shake the phone
-Bring it on
-Recognize the user arrival to the display window post advertising
-Provide leads by directly calling Publisher Call Center
Al this integrated in a client server system that can more effectively apply ads through the mobile network.
We will target the right customer to the right timing, location, taste, publisher.
Positive feedback to the ad is in sync withe the ad and publisher type
we can measure online and real life location response
Lean system - fit also for low cost local advertising.
Lots of flexibility with go to market options and working with well known biz models.