Experience shows that customers will often leave a store without making a purchase rather than stand in a long check-out line. Lengthy queues result in unhappy customers, lost sales and loss of loyalty.
Giving customers the chance to checkout without queuing, by paying with their mobile phone the retail experience is improved, queue spaces are freed-up giving shorter queues for other customers; increasing the retailers conversions.
LOOK&PAY is truly the first mobile payment method to be fully integrated and complimentary to existing retail operations and will integrate with the incumbent merchant services, we are looking to gain first mover advantage and become the payment service of choice for the consumer.
We have held interviews with senior retail executives resulting in an expression of interest in trials early 2014 and following a successful trial we expect to install the LOOK&PAY system in two major retail chains (approximately 1,000 - 1500 stores) within the first year.