For the average person, home ownership is the largest most important financial decision they will make in their lifetime. And that process does not get any easier each time a new property is purchased. It is a hugely emotional process with many important lifestyle criteria and personal and family considerations to factor in.
All the existing real estate players look at real estate solely as a 'utility'. Number of bedrooms, bathrooms, price & size. While that is important, equally important is the neighborhood, the schools, the walkability, being close to friends and family and so many other factors that the existing companies don't factor in.
Introducing fypio - the smart and fun way to discover, collect and share your perfect home. A personalized experience that’s tailored to buyers' unique needs and taste. We start by understanding your lifestyle and needs and what is truly important in your life.
Founded in October 2013. Beta launch Summer 2014.