PizzaTracer - Personalized online food ordering.
Loyalty Plan: http://www.PizzaTracer.com/efood2usl/docs/PizzaTracerCustomerLoyaltyPlan.pdf
PizzaTracer is like GrubHub but personalized.
Market: http://www.PizzaTracer.com/efood2usl/docs/PizzaMarket2013.pdf (2013 Report 18mb)
Market: http://www.PizzaTracer.com/efood2usl/docs/PizzaMarket2010.pdf (2010 Report 1mb)
Partnering with Independent Restaurant owners to compete with "Chains" and increase sales of existing customers through more frequent visits and attracting new customers, without the overhead and resource drain implementing and maintaining this kind of platform. Higher per ticket sales due to placing order at the customers convenience.
Three revenue streams; Transaction fee, Credit Card Processing fee and Localized advertisements that are displayed on order status screen