Helps consumers make smarter financial decisions without relying on anyone else. We make available data backed tools with complex algorithms at the back-end with simple user interface. These, coupled with videos and our blog have allowed our first set of 70,000 users take control of their decisions.
Our target group is middle income & mass affluent consumers (in India to start with) that do not have access to non intrusive, impartial advice. There are over 50 million such people (expected to grow to 160 Million by end 2015) in India alone.
View the site - www.bigdecisions.in
View one of our unique tools - http://www.bigdecisions.in/rentvsbuy.php
Another one of our unique tools - http://www.bigdecisions.in/retirement.php