We don’t want you to know what everyone else knows, we want you to generate new knowledge.
Our algorithms generate results that assist people in the creation of new knowledge through the gathering of desperate, but potentially metaphorically related information. These are the type of insights are important for anyone who derives value from new ideas.
“The Metaphorical Google” WIRED
“Potentally Disruptive” THE OBSERVER
“finds creative new meanings” NEW SCIENTIST
"I work at an advertising agency, and someone shared your site at a morning meeting as ‘a good tip’. We often need images to illustrate moods, segments of people, usage situations or the like. Your tool is more useful than a regular image search.”- Advertising Professional
"Connections are of vital importance in successful innovation and I believe your site offers a new visual tool in that area - and for those of us who think visually, this is a really welcome development. - Professor of Business & Innovation