Pablow API distributes car rental liability (deductible/excess) insurance. We are disrupting a major revenue stream of the major rental giants such as Hertz and Avis.
The product enables rental consumers to get the peace of mind that comes with insuring their car rental liability (full cover without exceptions - underwritten by Allianz Global Assist), at less than a 1/3rd of the cost compared to buying insurance directly from rental companies.
The rental cover is currently being distributed by our own B2C sites Tripcover.com.au and Tripcover.co.nz (with the content for both sites coming from the Pablow API - web services platform)
In December 2013 we sold $33,000 worth of insurance policies with a 32% margin, with a adwords spend of only $1,000 (20% ecommerce conversion rate)
The Pablow API model is B2B - aiming to feed the Tripcover product into rental comparison sites, airlines, travel agencies and travel insurance.