Wine Harmony helps the wine industry provide personalized service to the wine consumer.
The wine market is highly fragmented and an intermediary providing an industry solution can help create value for the consumer and businesses throughout the wine ecosystem.
Our business model is like Open Table; consumers access is free throughout the network and revenue is generated through B2B services.
Much like Facebook Connect, consumers provide access to their Wine Harmony profile, allowing wine-related businesses to understand their taste preferences, pricing considerations and other interests. A loyalty program allows consumers to earn and redeem points throughout the partner network.
Wine Harmony is also developing a social recommendation engine that helps consumers find and follow influencers with similar tastes. The system will integrate with Facebook and other social media platforms.