Our idea is to design and develop a web application which will simplify the use of the internet and it will increase the profit of e-commerce. The main reason that a customer/visitor quickly quits navigating a website is due to its bad structure and complicated functionality. We propose a novel web application which will consider a customer’s website and it will quantify how handy it is, how it can be improved and how this improvement can happen. A customer will provide their website before being uploaded in the internet, and with just-one-click, they will be able to not only view their results but also to check how their site compares with the competition suggested by our web application. Customers need absolutely no IT knowledge; on the other hand they will be able to control their websites in a daily basis since our web application will update the results based on daily customers’ modifications. Our web application is easy to implement by anyone on the globe who considers websites.