lyfeprint is a start-up based around an online platform that lets users discover their impact on public health outcomes from fossil fuel emissions, and participate in improving community health. It is a definitive re-imagination of the fossil fuel issue as one of public health, not climate change.
The platform is based on a series of proprietary algorithms that link fossil fuel consumption to health outcomes. The site also includes strong influences of gamification and social psychology. We operate on the cutting edge of environmental messaging and user experience, and we are backed by some of the top environmental minds in the country. Current plans on revenue streams are based on leads generation, but this is open for discussion.