Windel - makes diaper changing invisible. It gives the illusion of a picture as it discreetly dispenses diapers and wipes. Later transforms to an all purpose storage unit after the baby outgrows diapers. Windel is USA made and 100% solid wood. Currently has 2 pending patents (utility and design patents)
Luxury high end baby market is expected to reach 10.4B in 2014. Upscale Mom differentiates its products by creating designer grade products that is also functional. Products are created to cater to Mom's discerning taste.
Windel was the 2013 JPMA innovation award finalist, where it placed with established brands such as Graco, Fisher price, etc. Windel has been featured on FOX, garnered interest from HGTV magazine, Parents magazine, Minnesota parents magazine, Orlando parents magazine, Apartment therapy, etc. Windel has also received endorsements from Parent tested parent approved and Best & hottest products from Pregnancy to Preschool