Tricky for Skaters:
Tricky is the skateboarding social-media application for the smartphone. Tricky allows skateboarders worldwide to share trick-clips, recorded from their mobile device, to a hyper-local interactive map interface. As skateboarders populate the "spots-map", Tricky will serve as an ever-growing archive of geo-specific skate spots, and corresponding trick videos. Tricky aims to truly progress the sport of Skateboarding by giving the local and international skateboarding communities a virtual space that caters specifically to the demands of the skateboarder. Tricky will always be free for the skater.
Tricky for the Industry:
Tricky will allow brands of all shapes and sizes to hold custom, geo-specific, virtual skate-contests through the competitions interface. Skateboarders within the geographic parameters that a brand determines will then have the opportunity to go out and compete for the prizes that are up for grabs.