We curate R&D news and tailor it to the needs of our time poor, highly educated readers. Instead of scanning dozens of different sites or feeds to get an overview of the fields that interest them, we let them choose what areas they want to focus on and serve relevant content without dupes. They can also show off their own skills by creating expert profiles. The site is up and running with more than 10K articles. Now we need investment to build audience while enhancing our functionality.