Tapgreet offers a retail technology solution that cuts the leased retail space necessary to sell physical greeting cards by 75%. We are shrinking big-box store greeting card aisles, which take up expensive real-estate by enabling the business to operate with the cards compactly stored. Our technology replaces the need for real-estate to visualize the greeting card content. We offer iPad-based interactive apps that can be used inside the store to find and order cards, and Business Intelligence solutions which are at the heart of retail.
Initially we rolled out our own kiosks to emulate retail environments for learning purposes. We are now shifting our focus to B2B technology sales. While our technology and provisional patent open up a lot of avenues to build a brand, our initial market centers around widening the profit margins of Greeting Card retail stores. We launched in August 2012 at three retail locations in the San Francisco Bay Area.