E-commerce is growing at 19% to $1 Trillion by 2013, with online fashion sales leading the way. But did you know that 1 in 4 online fashion purchases are driven by smart phones and tablets? So all is good? Not quite. 25% to 40% of online fashion sales are returned, with 70% of the reason being improper fit issues.
Choosing S-M-L-XL simply doesn't cut it. Style has become more fit oriented. A "tailored fit Medium" shirt may fit differently than a "slim fit Medium". Either size standards has to be changed, or a better solution has to be developed. This is where Stylled comes into play.
Take a photo and get exact measurements of your best fitting shirts, pants, or even your underwear! Patent-pending CV tech, coupled with intelligent styling algorithm that continuously learn as your shop are the two key technologies from Stylled. Stylled will supply this system via a SaaS model to fashion brands and retailers. Visit www.vimeo.com/stylled/demo