Sponsorships.org is a sponsorship marketplace that hopes to transform the sponsorship industry channeling millions of sponsorship money into impactful activities within its first few years. The following outcomes are expected:
1: Short-term: It will become a global platform facilitating partnerships between corporate sponsors and organisations (this is not crowdfunding)
2. Mid-term: It will create an entirely new market of micro-sponsorships. Rather than a major sponsorship investment in one sports team, a sponsor might invest in hundreds of small socially driven teams and clubs.
3. Long-term: Structural changes in the sponsorship market will occur, for example: brand managers and marketing executives may publish a de facto statement that their company only reviews sponsorship requests via Sponsorships.org