Splashscore is the leading influencer activation platform for Facebook. Through a patent-pending Splash Algorithm, Splashscore’s Influencer Activation Engine™ provides businesses with an army of advocates who generate engagement around topics relevant to their brand. This results in 20x more clicks, likes, and leads than standard posts or ads.
With the recent reduction in organic Facebook reach, Splashscore has become critical for brands. Splashscore currently has 110K influencers who engage 90M+ friends, and is working with several brands including Cuisinart, the Miami Dolphins, Glad, Taste of Nature and other large national brands.
The company is also testing influencer targeted ads with several Boston-based ad platforms. Initial tests show a 1:55 organic uplift ratio (for every 1 influencer that converts on an ad, 55 friends covert organically). Average uplift ratios are 1:5 for the same segment of non-influencers.