Sundar is a "boutique" alibaba.com, providing digital architecture customised for apparel and accessories sourcing. It will transform a USD600bio annual industry which is traditional, offline, adhoc and informally organised.
Sellers (textiles, raw materials, manufacturers) will connect with buyers (fashion, luxury brands) in a curated platform promoting discovery, efficiency and customer experience.
Sundar will operate a global marketplace, providing market access for merchants in opaque, distributed and fragmented regions; and a real-time digitally curated catalogue of niche products and services, with sophisticated search engine capabilities, for apparel designers and brands.
B2C fashion & tech is a crowded space but the B2B aspect has had limited technical innovation - and therefore ripe for disruption and disintermediation through SUNDAR's award-winning and industry validated platform.