We are developing a Proximity as a Service (PaaS) solution for offline businesses to capture personal shoppers information and influence what they buy. We license to brands and retailers a full hardware and software kit including Bluetooth LE tags, a mobile SDK to add in-store experiences to branded apps and a web-based dashboard to manage in-store tags and data analytics.
Our first product is an app to instantly share Dropbox files and full folders with nearby peers and off-range Facebook friends. The app runs on iOS and Android for one-on-one interactions while one-on-many mass interactions can be set up from a web-based dashboard. Event organizers and live performers use the latter to discover their fans/attendees at the venue and mass distribute digital content like mp3s, short exclusive videos, or engage with trivial questions and polls. They either use their smartphone as smart beacon or include GPS coordinates to unleash hardware-less proximity aware interactions.