Pressgram is an iOS app that combines:
- Filtered image sharing craze (Instagram)
- WordPress, the most powerful and ubiquitous blogging platform
- A unique social network.
Most simply, a user can capture an image, add a filter, and then publish / share that photo on their WordPress blog directly and via their social networks (Facebook and Twitter to start in the MVP, v1.0).
Why is this important, why does this matter? Because it gives the user ultimate control and ownership of the photo, being able to retain full rights to commercialize their own work w/o "sharing" it or "licensing" it to a corporate entity or enterprise. Pressgram is a powerful mobile publishing system for the independent web.
The customer is anyone who loves image capture/sharing and online publishing which could be the mommyblogger to corporate blogger to small indy business owner taking shots of his brick and mortar to social media gurus and professional journalists in progressive news agencies. Everyone.