Pop makes it easy to have conversations with photos, videos and GIFs.
A Pop is two things put together. Capture a photo or video and combine it with whatever comes to mind — an animated GIF, a movie clip — anything.
** Every Pop is a surprise **
Social media to date has largely been about sharing what we see. By combining two things, Pop makes it possible to show what you see and how you feel about it. To experience a Pop, press down on the first image to reveal what’s hiding beneath.
** Pop is visual conversation **
Respond to any Pop with a Pop of your own. This makes it easy to riff with anyone. You can send Pops back and forth to chat about what's happening in the world — from your travels to politics in Washington.
** Often, words aren’t enough **
The web has given rise to a new visual language. Photos, videos and GIFs convey emotions and ideas in a fundamentally different way. With Pop, this shared vocabulary is now available to us all.