PointPrior enables apparel retailers sell more in-store by provisioning tablets in the fitting rooms and other locations within the store that showcase featured merchandise and enable interactions between shoppers and store personnel. The tablets in the fitting room showcase curated and promotional items and allow shoppers to request items to be brought to them. In the showroom, the tablets showcase an online-only collection and enable shoppers to purchase the items right there, providing an additional distribution channel for retailers. Our tablets have walk-up usability by not requiring shoppers to discover and download applications to their mobile devices. The product is inspired by Peter’s experience in owning apparel stores for the past five years.