Phact provides factual value, personal context and a social story to any picture taken, anywhere in the world.
Phact is an Image Query (IQ) app powered by reverse image recognition technology that filters mobile images by extracted visual subject matter, thematic search categories (Place / Past / People / Pop) and GPS location, producing a series of dynamic information captions for every Phacted mobile image.
Phact is also a native social ad platform that shifts the way brands connect with consumers, enabling brands to engage users through real-time, real-place, real-relevant and real-compelling information about their products, their history, their culture – their story through Phacts.
Phact heightens social stickiness by adding a novel but very real layer of informational value, experiential value and social value to users' existing social media engagements.
Phact bridges the gap between seeing and knowing with image intelligence.