An after sales market, family based concept. Introduce Nest Labs Ltd by retailing Birdie bottled water.
Buy Birdie bottled water for approx the same price as mainstream bottled water. Under the cap will be a code loaded to consumer account via app or website.
Once a min amount of credit is reached, consumer then has a choice to either donate a sponsor/s topped up amount to any school, charity or hospital OR although not topped up, currently spend the credit with i.e. Zynga, King, Facebook.
Consumers will be able to group save too, i.e. the Smith family.
Top 10 UK/European/US/Global companies will be approached to top up charity donations only. This will be completely fee free for sponsor and any interest accrued on their money will also be donated. Weekly/monthly reports will be sent to sponsor advising where each 5p increment of their money has gone.
Other routes to income streams are advertising and follow similar path as Nectar Rewards, Tesco Club card.