Myddia can become the standard, globally, for traditional media advertising by offering innovative and cost-effective advertising solutions to advertisers and publishers (our customers).
1- By using the platform and its tools, advertisers can build, launch and manage a high-quality advertising campaign in traditional media, with a budget that is 3 to 7 times lower than current market offerings, in four steps:
- Advertisers log on and provide information that leads to the development of their campaign and ad.
- Advertisers target customers by demography and geographic locations, and set campaign dates, length and budget.
- Advertisers select partners amongst a list of suggestions and launch the campaign by submitting the ad to the platform for review and distribution.
- Advertisers access detailed performance reports and manage their campaigns.
2- Partners are mass media companies that distribute ads in print media (press, magazines, directories, outdoor) and digital tablets (iPad, Slate, Playbook, Xoom, Streak, TouchPad, Wind Pad, Joo Joo, Memo, Eken, Augen, Maylong, etc.)
Myddia reviews all submitted campaigns according to partner guidelines/policies and industry standards, formats the ad according to partner insertion requirements and space availibilities, and manages customer relations and campaign managements afterward.
Partners are given a risk-free and cost-free opportunity to welcome a mass of targeted and compliant advertisers, as Myddia adds a commission to their distribution fees.