Our mandate is to leverage medium sized businesses as well as global brands IP to embrace and accelerate the shift to scalable mobile marketing initiatives, and in doing so, strengthen their consumer relationships and global brand awareness, etc.
Currently the mobile advertising sector is controlled by large ad aggregators that compile, bundle and 'push' ads to distributors that then forward them to cell users. Not a very compelling, original or personal approach. It is also heavily designed and intended for the largest global brands.
We think we have a compelling and disruptive solution to level the playing field and make it more inclusive and accessible to merchants and organizations to provide an avenue to reach consumers through a mobile app that showcases their products and services but whereby the value proposition is increased exponentially as CONSUMERS are in control of their own mobile advertising 'destiny'. More details are in our Investor Deck.