We are giving media companies cloud-based solution to build advanced media apps for tablets and smartphones for post-paper era.
Imagine digital magazine, completely sharable, interactive and which customize content and ads to each user, based on her profile, reading history and social media experience. Each reader gets different magazine, tailored to her needs and wishes.
We are obviously not first on the market with such solution (Adobe, Woodwing, FutureFolio, Mag+,...), but all these solutions are based on on current paper magazines which are simply transferred to digital. In 2013, they do not even offer such simple features as sharing, commenting, interactions with readers.
In order for periodicals to have future on digital devices, we believe they have to change. We will offer interaction, sharing, commenting, customization of content and ads, location-awareness, and content which is changed live (i.e. think of newspapers in "Back to the Future 2").