Market2Mobile has built a system that allows sport fans, thier family members, and friends, to play a game and allows us to market to them. The game is currently only through SMS. However, we have plans to build an app that will supplement the SMS and use the same backbone in technology. The game has proven to be addictive with 50% to play more than once, and 80% to hit our website to gather more information. The game is free for users to play as they try to win cash prizes.