The website and mobile app features videos made by local artists to be marketed across the borders. i.e. Hollywood content is marketed to India and Indian content is marketed in Hollywood.
The customers are -
1. Movie and TV producers in USA and across the world.
2. Immigrant and Non-immigrant population who have interest in cross-cultural and across the border documentaries, films, videos etc.
For eg. the Indian population in USA wants to see locally made films in India. Also, US citizens have liking to watch Bollywood movies but are not aware of good content that they can view.
Also, producers in USA or India or other countries want to launch their films across the borders for increasing their revenue generation. Big companies have distributors who can do this. But, the marketing is a big problem for small and medium size filmmakers.
Last but not least there is a considerable advertisement interest by various companies such as travel, broadcasters etc.