What is the product?
LUV BITES healthy irresistible dog snacks are a variety of tried and true dog biscuits in both large individual size and small in the box size. The box itself is eco friendly. I started with a small loan from Community Micro Lending but need to expand after three years.
What does it help the customer do?
It is a product well liked by owners and their dogs. Dog owners spend copious amounts on their four legged family members and treats are just an everyday staple for them.
Who is the customer?
Dog owners cover all demographics, even lower income folks will treat their dogs. I find the majority of my buyers are middle aged or empty nesters with above average income, of which there are plenty in Victoria and Vancouver. This group has disposable income and they often buy for their "grand dogs" as well. The pet industry is a billion dollar industry in North America.