K50 is a set of tools for automation of digital marketing (currently - SEM and Price aggregators).
Now K50 consists of 3 related product:
- K50::Conversion (bid automation service)
- K50::Generator (automatic ads generating software)
- K50::Navigator (fast BI tool for flexible monitoring of Advertising performance).
K50::Conversion is our main product. It supports bid management in Google Adwords, Yandex.Direct, Yandex.Market advertising systems. Smart algorithms use data from web-analytics and internal-collected data of advertiser (such as margin, fulfillment or Customer lifetime value).