Juniperks promotes sustainability on university campuses by focusing on behavior change in students. We do this because:
• Many of the 4,500 schools in the U.S. are mandated to have sustainable campuses.
• 80% of a school’s carbon footprint comes from student & faculty behavior.
• Most external companies pitch operational solutions (solar panels, etc.) to schools and ignore behavior.
• University faculty who are charged with sustainability typically have a facilities or environmental science background. Neither of which are usually successful at motivating students.
At Juniperks we are passionate about sustainability and our social marketing platform fills a student engagement void on college campuses by motivating students and changing behavior over time in a $1B+ serviceable available market.