Iya Eko is a multisided platform that helps you collect, mange and share images of African fashion styles, designs and trends for free.
Before Iya Eko, users have to buy local magazines or visit high profile blogs to discover local fashion trends. The approaches are not scalable and limited to the editors/publisher's creativity.
However with Iya Eko, anyone can publish their images via Instagram using carefully selected hashtags. This allows us to collect and reference a wide range of images for any particular fashion trend. We then offer our users overall views on trending fashion styles and designs.
With our minimum viable product launched on 20th of December 2013, we have collected over 16,000 images viewed by over 1000 unique visitors with each visitor visiting an average of 5 pages and spending an average of 4 minutes on the website. 45% of the visitors has been from Nigeria, 30% from United Kingdom and 20% from United States.