Hyprloco, leveraging BLE, along with 20 plus years of location detection experience, has solved the hyper-location challenge by detecting a consumer’s smartphone within one foot for 3D indoor environments.
Location ID’s – Locate a mobile device (i.e. consumer) within 1 feet of any sensor in 3-D within a “virtual” mapped indoor environment
Offer Engine – Deliver a relevant mobile message (about product/category) based on consumer’s precise location
Point A-to-Point B Direction – Provide consumer product/category search and directions to location within indoor environment
Way-Point Analytics – Track consumer movement and pause times (with roll-up by demo/psycho aggregate) to improve retail and merchandising operations
Ad Services – Deliver targeted messages via other channels (i.e. digital) based on real-time way-point analytics
Social Media – Automatically capture social media check-ins enriched by likely product/category interest based on consumer location