GOTRIbal is solving one of the biggest problems for people who want to get fit and healthy: Finding someone they trust to keep them accountable and motivated.
Research shows that if a person you consider a friend becomes obese, your own chances of becoming obese go up 57%. Among mutual friends, the effect is even stronger, with chances increasing 171%.
People spend $9 b on trainers, but gyms' memberships go unused 67% of the time, primarily due to people not knowing someone that they relate to for accountability & motivation.
For the user, Activebudz delivers them a simple way to receive personalized introductions to others who share their fitness pursuits, ability and lifestyle.
For gyms and event organizers, it offers them a way to capture more revenue by addressing a pain point many participants have when they sign up.
GOTRIbal's technology will support an ever-growing library of personalized content and connections so that people can lead more active lifestyles.