Digital media is changing the way we live, get information and shop. The Out-of-Home (OOH) phenomenon and advertising have gained popularity as consumers move away from traditional media. Women, the “super consumers”, make or influence approximately 85% of household purchases in the U.S. Fresh Media Network, an OOH network, will reach over 40 million women consumers where they regularly spend considerable time: in Beauty Salons and Spas.
Partnered with Dell, Fresh Media Network (FMN) will place wireless tablets in its participating salons and spas. Our solutions are scalable & innovative. FMN's network will deliver a fresh entertainment experience to women who are “captive” at salons/spas, replacing outdated paper magazines. The entertainment/shopping experience will significantly increase sales to salon/spa owners & distributors not found with paper magazines.
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