We are trying to target the niche market of character merchandise. Although many big website are providing character merchandise but the range of product is very much same all over the sites differentiating factor is very less among them.
The market of character merchandise is in the growth phase in India where children are very much knowledgeable about both domestic & international comic and cartoon characters.
The one goal that we want to achieve is to make available each and every official character merchandise to our customers at one platform. The emphasis is to cater the children, teenage and adults consumers although currently only character merchandise that is available for children consumers. We want to cater each toon and comic lover of India.
The benefit of such a site would be the time taken and the effort taken by customer (toon and comic lovers) will be less to make an order. It will be really helpful for parents of age between 3- 10.