FYI is Hardwiring the Internet to the real world in context. We do this by collecting anonymous data about your interests and location, otherwise known as your habits and send you relevant webpages.
- You walk into target and get all of the daily coupons.
- You walk into a club and we show you everyone who is friends, or friends of friends who has checked in tonight.
- You walk to the train station and get the times of the next trains.