* ECAL is a dynamic calendar marketing platform for publishers, that delivers ‘rich’ content in real time directly into the personal calendars of their customers - via mobile, desktop and/or social
* ECAL delivers a higher value marketing return, driving sales, engagement, social connection, acquiring profiled customer data and ‘deep’ behavioural analytics
* ECAL is used by over 60 big-name sports and media organisations across US, Canada, Australia, NZ and Europe, and by 240,000+ end-users
*ECAL integrates with all major calendar applications
The enterprise communications market: In 2012, the combined revenue of segment leaders surpassed $660m, increasing 20% YOY. There is an expanding need for end-to-end marketing and automated CRM solutions, as communications continue to fragment. Consequently, there is a growing need for event / time / task based communications, that deliver specific and relevant content direct to consumers.