Doli Diaries is a free lifestyle Android app. It is a brides-to-be space. The app symbolizes this private space a bride-to-be needs to stay organized, log memories and get fashion advice. It is a community to meet fellow brides-to-be and be inspired.
A doli (pronounced – doh-lee) is a traditional palanquin like a Cinderella carriage in which historically a bride left her father’s home and proceeded towards her husband’s home after the wedding. A doli used to be a very private space for the bride, covered with curtains and flowers where she could gather her thoughts and remember her entire journey from engagement to wedding and step into a new life with her husband. Though a traditional ‘Doli’ is now replaced with flower-ornamented cars but it still holds an emotional significance for the bride-to-be. Carrying this tradition forward, Doli Diaries came into existence. A doli is very symbolic of the end of a bride’s pre-wedding journey and the start of her post-wedding journey.